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Innovation & Industry
Innovation

New Apple Exclusive Reveals iPhone 15 Design Surprise

News RoomNews RoomJuly 16, 2023No Comments2 Mins Read

Apple’s biggest iPhone 15 design changes have already leaked, but the company still had one surprise up its sleeve. Until now…

Reliable Apple insider ShrimpApplePro has endorsed a leak from Chinese social media site Weibo (a frequent source of Apple information), revealing that the iPhone 15 will come in three new colors: green, light yellow and pink. The full range of colors is as follows:

  • Midnight
  • Starlight
  • Green
  • Light Yellow
  • Pink
  • Product (RED)

The new colors are italicized, and it is worth noting that light yellow is distinct from the existing strong yellow finish on the iPhone 14 lineup. If correct, the leak would mean that Apple is dropping blue, purple, and the deeper yellow finishes this year.

While opinions about Apple’s choice of colors will be subjective, the real surprise here is the extent of the changes. Apple tends to change one or two colors each year, but not three. Moreover, the decisions here are eye-opening because a market report in March claimed that blue and purple were the most popular color choices for iPhone 14 and iPhone 14 Plus buyers.

On the flip side, pink has been the most requested iPhone color for years, and rumors of a bubblegum pink finish first leaked in March though that report also claimed a new brighter blue color would be introduced. Apple has also shown its willingness to bend to customer demand this year by releasing a 15-inch MacBook Air.

The finishes of iPhone 15 Pro and Pro Max models have been subject to similar speculation, with conflicting reports that Apple will release a new hero color in dark red or deep blue.

Uncertainty also surrounds the price of the new iPhone 15 range, with leaks claiming prices for Pro models may increase by as much as $200. A new titanium chassis may be a factor in that.

More certain are the core upgrades for both models, with iPhone 15 Pro and Pro Max models getting a next-gen 3nm A17 chipset, super thin bezels, upgraded UWB and a solid-state Action button that replaces the mute switch. iPhone 15 and iPhone 15 Plus models are expected to copy the iPhone 14 Pro design and use their A16 chip, while every iPhone 15 model will transition from Lightning to USB-C.

Whether these upgrades will be deemed “too mediocre of an upgrade” remains to be seen.

More on Forbes



Read the full article here

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