Is crowdtesting the future of optimising digital products in the tech industry? This has become a prominent question as enterprises grapple with the increasing demands and evolving challenges in software development. In our startup showcase, we introduce Testbirds, a Munich-based company leading the charge in the crowdtesting revolution.
Founded in 2011, Testbirds aims to support companies in optimising their digital products. They identified an opportunity to enhance quality levels and functionality by leveraging the power of crowdsourcing, specifically for software testing. Thus, they pioneered the innovative concept of crowdtesting.
- Key Takeaways
- Crowdtesting can provide a virtually unlimited combination of devices, operating systems, and types of software.
- Unbiased consumers performing software tests on their own devices under real conditions offer valuable insights.
- Testbirds offers flexibility in tester selection based on criteria that reflect the product’s target group.
- The crowdtesters are available ad-hoc via the internet, providing businesses with flexibility in resource allocation.
- Testbirds’ business model has been recognised and supported by the Federal Ministry of Economy and Technology.
What sets Testbirds apart is their real-world approach to software testing. Traditional testing methods rely on a limited number of in-house testers, which can potentially lead to operational blindness and a lack of diversity in tested devices and operating systems. Through crowdtesting, Testbirds opens the door to a virtually unlimited combination of real-life scenarios, devices, and operating systems.
Moreover, testing can be customised to reflect the specific target group of a product. The crowdtesters are selected based on criteria such as age, gender, technology affinity, and occupation. This ensures that the testing conditions are as close as possible to real-world usage scenarios, providing more relevant insights for businesses looking to optimise their digital products.
As the tech industry evolves, the role of crowdtesting will likely grow. The constant introduction of new devices, operating systems, and technologies poses a never-ending challenge for companies seeking to optimise their digital products. Testbirds, with its innovative crowdtesting solution, is poised to play a pivotal role in this ever-changing landscape.
Besides, their approach has already gained recognition, as demonstrated by the funding they received from the Federal Ministry of Economy and Technology. Testbirds is breaking new ground, and its potential is still untapped. As they take the lead in this revolutionary method, only time will tell how crowdtesting will shape the future of digital product optimisation.
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