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Innovation & Industry
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Is This Romanian E-Commerce Platform Revolutionising the European Fashion Industry?

News RoomNews RoomDecember 12, 2023No Comments3 Mins Read

Key Takeaways:

  • Fashion Days is Romania’s leading online fashion destination with a vast selection of products from over 1000 brands.
  • Founded by Swiss entrepreneurs in 2009, Fashion Days has quickly expanded its operations to Bulgaria and Hungary.
  • The company has revolutionized the shopping experience with value-added services such as free delivery and returns, mobile app shopping, and a wishlist feature.
  • Fashion Days has over 4 million customers and continues to grow.

Fashion Days, a Romanian e-commerce platform, is revolutionizing the fashion industry in Europe. As the biggest fashion website in Romania, Fashion Days offers a comprehensive variety of hundreds of thousands of products from more than 1,000 different clothing, footwear and accessories brands. By providing daily fashion advice alongside their vast product selection, Fashion Days is reshaping the online shopping experience for fashion enthusiasts across Europe.

Launched in 2009 by Swiss entrepreneurs Jan Vichr and Markus Okumus, the company has since expanded its services to countries beyond its Romanian roots, including Bulgaria and Hungary. With a customer base exceeding 4 million shoppers, Fashion Days is undoubtedly a powerful influencer in the region’s fashion industry.

Fashion Days distinguishes itself by offering added value services that enhance the online shopping experience. These include free delivery and return, the option to place orders through a mobile application, and the ability to add favorite items to a wishlist. Furthermore, Fashion Days ensures a secure and efficient online transaction with their ‘Pay by Click’ feature. This function stores credit card information safely for instant payments, and also includes an installment payment option, available through banking partners.

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Critically, the impressive range of brands that Fashion days host, edges it above its competition. Offering products from top international brands like Nike, Calvin Klein, Diesel, Mango, and so many more ensures that they cater to a diverse array of fashion tastes. Truly a fashion powerhouse bridging Europe’s fashion scene, Fashion Days is continually increasing its presence.

In conclusion, with the innovative approach in improving the online shopping experience and a vast product selection from an array of top-tier brands, Fashion Days is undoubtedly revolutionizing the European fashion industry. Despite the current success, it is clear that this is only the start for Fashion Days. Their continued growth, influence, and innovative strides highlight their promising future and potential to impact the industry even further.

Just as engaging in fashion keeps you fresh and fashionable, keeping up to date with Fashion Days holds immense value. Connect with them on their socials— Twitter, Facebook, and LinkedIn, or visit their website at www.fashiondays.ro.


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